How To Get From a No to a Yes

Essential tips for handling objections during the sales process.

Beginner Level
Created by John Lee
Last updated May 12, 2021
Course trailer video
Free Course
  • 34:20 on-demand video
  • 2 Assignments
  • 2 Quizzes

Curriculum For This Course

12 E-classes
12 E-classes
Get that Yes
A Sale Is Made On Every Call
How To Tell If It's A Real Objection
Observe The Changing Balance Of The Call
Quiz No to Yes (Eclasses 1-4)
Assignment One
Notice When A Yes Is Really A No
Help People Convince Themselves
Put Yourself In The Customer's Shoes
How To Turn An Objection Around
Quiz No to Yes (Eclasses 5-8)
Assignment Two

Course Description

How to handle objections during your sales process.

Whether you offer a product or a service, today’s buyers are more discerning than ever. Your goal is to pre-empt and acknowledge their objections in order to provide credible responses, removing any roadblocks between you and that coveted sale.

John Lee is the co-founder of Wealth Dragons and a self-made millionaire, who has taught thousands of people how to create the wealth they desire. In this course, he will provide you with the invaluable tips and the crucial advice you need to help you combat and overcome objections during the sales process.   

During this course, you will discover how to:

• tell whether an objection is a REAL objection and become an objection-handling master
• understand and address customers’ concerns so you will always achieve win-win deals
• observe the changing balance to ensure you’re in control of the negotiation process
• turn an objection around so customers will consider your offers with little resistance.

For more information on John, visit

Target audience:
• sales professionals looking to increase their revenues
• anyone who is considering a career in sales or is new to sales

About The Mentor

John Lee

Everyone can create a passive income and become financially free.

John Lee is the co-founder and CEO of Wealth Dragons Group plc. If you dream of becoming a millionaire and want to build up a profitable business empire from scratch, prepare to be inspired!

John was born to Chinese parents who ran a takeaway in the north of England, where he helped out washing dishes from the age of eleven. He attended University, gaining a first class honours degree in Animation and began a career as an animator.

After five years of hard graft, John decided that he no longer wished to work to simply line his employer’s pockets and began investing. By the age of twenty-seven, he had built up a highly lucrative property portfolio and was a self-made millionaire!

Since then, John has inspired thousands of people, through seminars and one-to-one mentoring, to build successful businesses and receive global acclaim. He has gained his own, international reputation as a motivational speaker, sharing stages with the likes of Bill Clinton, Alan Sugar, Richard Branson, Jack Welch (former CEO of GE) and Randi Zuckerberg.

John’s achievements are the result of continuous, hard work and a relentless determination to succeed. He is inspired by his students’ success and dedicated to showing others how, by simply following his advice, they can also realise their dreams of financial freedom.

John now divides his time between the UK and Asia, sharing his knowledge and inspiring others to take control of their lives the way he did. His motto in life is “Do what others don’t and have a tomorrow that others won’t!”

For more information on John, visit