Business Skills 4
By Michael Dermer

More of the essential tools and techniques you need to start and grow a successful business.

Beginner Level
Created by Michael Dermer
Last updated June 21, 2021
Course trailer video
Free Course
  • 55:57 on-demand video
  • 2 Quizzes

Curriculum For This Course

13 E-classes
13 E-classes
Like It Or Not You Need To Be CEO
Make Decisions In The Best Interests Of The Business
Since When Are CEOs Humble And Learner
There's Always A Way
You Are Always On Stage
Business Skills 4 Quiz Eclasses 1-5
Billing And Collections
Cash Is King
Expenses You Should Not Skimp On
Importance Of A Cash Flow Statement
Ways To Save
Founders Agreements
Business Skills 4 Quiz Eclasses 6-11

Course Description

Skills and techniques to start a business.

If you're an entrepreneur and looking to start a new business, there are several fundamentals you need to be aware of, which many people often overlook in their haste to get their business up and running.

Many of these fundamentals focus on mindset to ensure you're in the right place to become a successful business owner and the first part of this course, the fourth in Michael Dermer's comprehensive series, Business Skills, concentrates on helping you to mentally prepare yourself to be an inspiring leader who will always put the interests of the business first.

Michael Dermer, a successful entrepreneur, coach and public speaker, provides essential tips on what it means to be a founder, why successful business owners are also humble learners and the importance of believing in your own ability.

In the second part of this course, Michael focuses on some of the more practical elements of running a successful business, such as billing, collections, expenses and cash flow procedures, and why it is so crucial to the ongoing success of the business to establish these processes from Day One.

Watch this highly informative course today to learn:

• How to prepare yourself to be a CEO, rather than a small business owner, so that your business can flourish and grow
• Why it is so important to accept that there is always more to learn and you must never allow your ego to hamper the success of your business
• The importance of believing there is always a way to overcome obstacles by thinking creatively
• How to make sure you establish efficient cash flow, billing and collection procedures right from the start, to keep your business running efficiently
• The essential tasks and activities you should NEVER skimp on if you hope to succeed in business and how to use outsourcing effectively to save money
• Why it is so important to put founder agreements in place when starting your business, so you are all on the same page and clear about roles and responsibilities.

For more resources from Michael, visit

Target audience:
• Business owners and entrepreneurs
• Anyone who is starting a new business venture and needs some guidance.

About The Mentor

Michael Dermer

Information is everywhere. Intelligence is rare!

Michael Dermer is an entrepreneur, coach, public speaker, lawyer and the founder / author of ‘The Lonely Entrepreneur’. He is considered to be one of the USA’s leading experts on healthcare rewards and incentives, and the founder of an entire industry that incentivises and rewards individuals for their healthy behaviour.

In 1998, Michael left a promising career as a lawyer to start his own business, IncentOne, which was the first company to provide rewards for healthy behaviour. At the time, rewards in healthcare were not only non-existent, they were even considered offensive!

Having survived with little, financial capital or external resources, IncentOne received a large, private equity investment in 2008. However, the financial crisis hit and Michael made the decision to sell IncentOne to industry innovator, Welltok. The result of this was not only a successful business that was credited with the creation and establishment of the health rewards industry, but the discovery of a unique method of thriving under the pressure, chaos and burden of being an entrepreneur.

With this development came the birth of The Lonely Entrepreneur, a single destination that helps entrepreneurs thrive under pressure by changing their perspective from those who stifle their progress to those that empower them.
Whether it is money, people, investors, communication, staying focused, basic management, culture, time management or negotiation, Michael firmly believes that the difference between success and failure is our perspective. His mission is to unlock the potential of entrepreneurs worldwide, by turning the passion and pressure we all feel into success.

Everyone has genius and, when you are an entrepreneur, you need that genius to emerge and shine. Michael finds the genius in everyone and brings it to life, helping people to achieve things they never imagined.

For more resources from Michael, visit